{"id":182257,"date":"2026-03-24T16:27:33","date_gmt":"2026-03-24T16:27:33","guid":{"rendered":"https:\/\/raed.academy\/?p=182257"},"modified":"2026-03-24T16:27:33","modified_gmt":"2026-03-24T16:27:33","slug":"investing-exporting-selling-the-day-to-day-of-business","status":"publish","type":"post","link":"https:\/\/raed.academy\/en\/investing-exporting-selling-the-day-to-day-of-business\/","title":{"rendered":"Investing, exporting, selling&#8230; the Day-to-Day of Business"},"content":{"rendered":"<div id=\"attachment_108685\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-108685\" class=\"wp-image-108685 size-full\" src=\"https:\/\/raed.academy\/wp-content\/uploads\/2021\/11\/Mesa-redonda-Impulsores-de-cambio-en-el-ecosistema-legal-Pedro-Nueno.webp\" sizes=\"(max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/raed.academy\/wp-content\/uploads\/2021\/11\/Mesa-redonda-Impulsores-de-cambio-en-el-ecosistema-legal-Pedro-Nueno.webp 800w, https:\/\/raed.academy\/wp-content\/uploads\/2021\/11\/Mesa-redonda-Impulsores-de-cambio-en-el-ecosistema-legal-Pedro-Nueno-768x512.webp 768w\" alt=\"Pedro Nueno\" width=\"800\" height=\"533\" aria-describedby=\"caption-attachment-108685\" \/><p id=\"caption-attachment-108685\" class=\"wp-caption-text\">Dr Pedro Nueno<\/p><\/div>\n<p><a href=\"https:\/\/raed.academy\/academicos\/dr-pedro-nueno-iniesta\/\"><em><u><strong>Pedro Nueno<\/strong><\/u><\/em><\/a>, Professor at the <strong>IESE\u2013University of Navarra<\/strong> business school, President of the <strong>China Europe International Business School<\/strong>, and Emeritus Member of the <strong>Royal European Academy of Doctors<\/strong> (READ), offers a series of business management insights based on both his research and his extensive professional experience in the articles <em>\u201cParking,\u201d \u201cDeveloping,\u201d \u201cSecuring,\u201d \u201cPublishing,\u201d \u201cReacting\u201d<\/em> and <em>\u201cEmploying,\u201d<\/em> published in the Economics section of the newspaper <em>\u201cLa Vanguardia\u201d<\/em> between February and March.<\/p>\n<p>In <em>\u201cParking,\u201d<\/em> the expert addresses an issue that, although often considered politically incorrect today, can ultimately facilitate mobility and business efficiency: the provision of parking facilities for employees in all types of organisations. \u201cThe reality is that when a company or institution provides parking spaces for its employees\u2019 vehicles, it is an extraordinary help. Yet many companies have still not addressed the issue, often because they lack the space. It is a global matter, and in the United States I have sometimes had to drive to a company and park almost a half-hour walk away from the executive office,\u201d he explains.<\/p>\n<p>In <em>\u201cDeveloping,\u201d<\/em> he offers various alternatives for Spanish companies facing obstacles in their growth or internationalisation. \u201cWhat can be recommended? If we have a small company that performs very well because it has a good product and an excellent relationship with certain clients in limited markets, one option is to sell it to another company in the sector, perhaps from a European country or a Spanish firm already well developed internationally. Spain welcomes foreign companies that internationalise. In China it has been stated that investing in Spain is the best way to enter Europe, especially if the goal is to manufacture within Europe,\u201d he advises.<\/p>\n<p>In <em>\u201cSecuring,\u201d<\/em> the academic focuses on education and its importance for future quality of life. \u201cA message for young people is to study\u2014at school, later at university, and afterwards in institutions that prepare them in information technologies, healthcare, construction or many other fields. There is no need to obsess about finding a job. Young people will live to be 110 years old and will have to work until 95 because states will not have sufficient funds to pay pensions. In the United States, in shopping centres with many workers, you can see some who are over 90 years old. In America, the State does not provide pensions; if you want one, you must save and purchase it during your working years. We must secure our future,\u201d he states.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-157607\" src=\"https:\/\/raed.academy\/wp-content\/uploads\/2025\/01\/empresa-familiar-trabajo-oficina-no-atrib-pixabay.com-dst.webp\" sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/raed.academy\/wp-content\/uploads\/2025\/01\/empresa-familiar-trabajo-oficina-no-atrib-pixabay.com-dst.webp 600w, https:\/\/raed.academy\/wp-content\/uploads\/2025\/01\/empresa-familiar-trabajo-oficina-no-atrib-pixabay.com-dst-440x264.webp 440w\" alt=\"\" width=\"600\" height=\"360\" \/>Nueno dedicates <em>\u201cPublishing\u201d<\/em> to the guidelines he has developed throughout his own publications and to the advice he has been able to offer, based on them, to companies and professionals seeking to evolve or open new business avenues. \u201cI have never thought of making money from my books. When someone who has read my books asks me to help with something in their company, if I can do it and it improves the company\u2019s performance, then perhaps some compensation may be appropriate. For me, always whatever they consider fair,\u201d he explains.<\/p>\n<p>In <em>\u201cReacting,\u201d<\/em> the expert emphasises the option of selling a business when, after analysis, it proves to be a profitable and appropriate decision in the current context. \u201cThe global economy is changing, and there may be companies of considerable size operating in many countries that already have products similar to those of these smaller firms. Larger, already international companies will see that the Spanish market can be very attractive. They have two alternatives: to establish their own structure in Spain or to acquire one of those medium-sized but well-positioned companies in the country. The best solution for these Spanish businesses would be to sell, which could be done at a good price because it would provide the acquiring organisation with rapid and effective access to the Spanish market,\u201d he argues.<\/p>\n<p>Finally, in <em>\u201cEmploying,\u201d<\/em> he calls for openness of mind and markets in a world where the globalisation of the economy and talent is irreversible. \u201cThere are entrepreneurs in Europe and the United States who, when they see a Chinese company investing in their country, do everything possible to persuade their governments to place obstacles in its path. And, from time to time, governments themselves seek ways to hinder the entry of Chinese companies. We should remain open to foreign investment, particularly from China today. It will be highly beneficial for our future,\u201d he concludes.<\/p>\n<h3 id=\"read-parking\"><a href=\"https:\/\/www.lavanguardia.com\/economia\/20260208\/11460589\/aparcando.html\"><strong><u>Read<\/u><\/strong> <em><strong><u>\u201cParking\u201d<\/u><\/strong><\/em><\/a><\/h3>\n<h3 id=\"read-developing\"><a href=\"https:\/\/www.lavanguardia.com\/economia\/20260215\/11466603\/desarrollando.html\"><strong><u>Read<\/u><\/strong> <em><strong><u>\u201cDeveloping\u201d<\/u><\/strong><\/em><\/a><\/h3>\n<h3 id=\"read-securing\"><a href=\"https:\/\/www.lavanguardia.com\/economia\/20260223\/11472757\/asegurando.html\"><strong><u>Read<\/u><\/strong> <em><strong><u>\u201cSecuring\u201d<\/u><\/strong><\/em><\/a><\/h3>\n<h3 id=\"read-publishing\"><a href=\"https:\/\/www.lavanguardia.com\/economia\/20260301\/11478039\/publicando.html\"><strong><u>Read<\/u><\/strong> <em><strong><u>\u201cPublishing\u201d<\/u><\/strong><\/em><\/a><\/h3>\n<h3 id=\"read-reacting\"><a href=\"https:\/\/www.lavanguardia.com\/economia\/20260308\/11483994\/reaccionando.html\"><strong><u>Read<\/u><\/strong> <em><strong><u>\u201cReacting\u201d<\/u><\/strong><\/em><\/a><\/h3>\n<h3 id=\"read-employing\"><a href=\"https:\/\/www.lavanguardia.com\/economia\/20260315\/11489990\/empleando.html\"><strong><u>Read<\/u><\/strong> <em><strong><u>\u201cEmploying\u201d<\/u><\/strong><\/em><\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Various tips on business management based on research and experience, in the latest articles by Pedro Nueno: &#8220;Aparcando&#8221;, &#8220;Desarrollando&#8221;, &#8220;Asegurando&#8221;, &#8220;Publicando&#8221;, &#8220;Reaccionando&#8221; and &#8220;Empleando&#8221;<\/p>\n","protected":false},"author":16,"featured_media":157609,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[238,243],"tags":[],"class_list":["post-182257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economic-and-business","category-categ-history","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Investing, exporting, selling... the Day-to-Day of Business - Royal European Academy of Doctors<\/title>\n<meta name=\"description\" content=\"Various tips on business management based on research and experience, in the latest articles by Pedro Nueno: &quot;Aparcando&quot;, &quot;Desarrollando&quot;, &quot;Asegurando&quot;, &quot;Publicando&quot;, &quot;Reaccionando&quot; 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