{"id":132981,"date":"2023-05-12T16:02:20","date_gmt":"2023-05-12T16:02:20","guid":{"rendered":"https:\/\/raed.academy\/?p=132981"},"modified":"2023-05-14T09:16:02","modified_gmt":"2023-05-14T09:16:02","slug":"de-la-critica-al-control-de-la-gestio-del-barca","status":"publish","type":"post","link":"https:\/\/raed.academy\/ca\/de-la-critica-al-control-de-la-gestio-del-barca\/","title":{"rendered":"De la cr\u00edtica al control de la gesti\u00f3 del Bar\u00e7a"},"content":{"rendered":"
\"Dr.

Dr. Jaume Llopis<\/p><\/div>\n

Jaume Llopis<\/strong><\/em><\/a>, professor em\u00e8rit d’IESE Business School<\/strong> i acad\u00e8mic de n\u00famero i membre de la Junta de Govern<\/strong> de la Reial Acad\u00e8mia Europea de Doctors-Barcelona 1914<\/strong> (RAED), lidera una iniciativa impulsada per diversos col\u00b7lectius i socis a nivell particular del Futbol Club Barcelona<\/strong>, adre\u00e7ada a la Comissi\u00f3 Econ\u00f2mica<\/strong> d’aquesta instituci\u00f3 esportiva per sol\u00b7licitar l’informe i les recomanacions de la comissi\u00f3 d’elaboraci\u00f3 obligada segons els estatuts del club sobre l’operaci\u00f3 de finan\u00e7ament del nou Spotify Camp Nou<\/strong> i el projecte Espai Bar\u00e7a<\/strong>. Aquests grups de socis consideren que no s’est\u00e0 complint l’acord que l’assemblea de socis compromissaris va aprovar l’octubre del 2021 i que, entre altres q\u00fcestions, contemplava la construcci\u00f3 del Palau Blaugrana<\/strong> per 420 milions d’euros, xifra que no figura a l’acord de finan\u00e7ament.<\/p>\n

Llopis<\/strong>, de fet, era membre consultiu del projecte Espai Bar\u00e7a, que contempla la reestructuraci\u00f3 dels equipaments del club, tot i que va presentar la seva ren\u00fancia irrevocable quan abans de l’inici de la temporada passada el club va decidir no renovar Leo Messi<\/strong>, cosa que va considerar un error flagrant, tant per la qualitat del jugador i el seu paper determinant sobre el terreny de joc com per l’error estrat\u00e8gic que segons ell aquesta mesura suposa per a la feble economia de l’entitat. Llopis \u00e9s soci del Bar\u00e7a des de fa 71 anys, amb el carnet n\u00famero 890, fet que el converteix en un dels mil senadors de la instituci\u00f3. El 1978 va ser responsable del Bar\u00e7a Atl\u00e8tic<\/strong>. En una entrevista concedida el mes de setembre passat al portal especialitzat Viaempresa<\/strong>, l’acad\u00e8mic alertava que el Futbol Club Barcelona acabar\u00e0 sent propietat de fons d’inversi\u00f3 per la incapacitat de tornar el deute. “El Bar\u00e7a va cap a una societat an\u00f2nima, \u00e9s irreversible”, assenyalava.<\/p>\n

Els impulsors d’aquesta iniciativa argumenten que el d\u00e8ficit ordinari de 200 milions d’euros que presenta el club exigiria paralitzar el projecte en espera de temps millors i aplicar una pol\u00edtica d’austeritat a tots els ordres, sobretot en fitxatges i salaris. “\u00c9s dif\u00edcil quan el directiu sopa habitualment als restaurants m\u00e9s cars i l’staff executiu creix en nombre i retribucions molt per sobre del que correspondria. Abans hi havia tretze membres al comit\u00e8 de direcci\u00f3, a una mitjana de 290.000 euros anuals, despr\u00e9s vam passar a disset i ara s\u00f3n m\u00e9s de vint-i-dos a una mitjana de 360.000 euros. Per comparar, a Seat<\/strong>, que factura molt\u00edssim m\u00e9s que el FC Barcelona, l’staff directiu \u00e9s de set alts executius i de setze el de Nestl\u00e9<\/strong>, una multinacional internacional d’enorme magnitud”, va explicar Llopis al programa “Onze”<\/strong> de TV3<\/strong> el 15 d’abril passat. Una compareixen\u00e7a davant de la televisi\u00f3 p\u00fablica catalana que es va repetir el 8 de maig.<\/p>\n

\"\"L’acad\u00e8mic va denunciar tamb\u00e9 la manca de transpar\u00e8ncia de la Junta blaugrana. “No coneixem ni els acords reals amb Spotify i gaireb\u00e9 res del finan\u00e7ament de l’Espai Bar\u00e7a, encara que em temo que els bancs i els inversors en sortiran molt beneficiats, i no s’ha explicat per qu\u00e8 a la societat que el club ha creat amb Sixth Street<\/strong> pels drets de televisi\u00f3 de la Lliga, Locksley Invest<\/strong>, el Bar\u00e7a \u00e9s minoritari, amb un 49% del capital. Qui va autoritzar crear-la i per qu\u00e8 no tenim el control? El Madrid acabar\u00e0 controlant el Bar\u00e7a”, va assenyalar.<\/p>\n

Jaume Llopis<\/strong> ha desenvolupat una llarga i reeixida traject\u00f2ria al m\u00f3n de la gesti\u00f3 empresarial en empreses com Moulinex<\/strong>, Nestl\u00e9, La Uni\u00f3n y el F\u00e9nix<\/strong> Espa\u00f1ol<\/strong> i Borges International Group<\/strong>. De la seva vasta traject\u00f2ria acad\u00e8mica, al seu magisteri a IESE se sumen els seus cursos com a professor convidat a les escoles de negocis IPADE<\/strong> (M\u00e8xic), AESE<\/strong> (Portugal), IDE<\/strong> (Equador), INCAE<\/strong> (Nicaragua), IEEM<\/strong> (Uruguai), MDE<\/strong> ( Costa d’Ivori), l’Institut San Telmo<\/strong> de Sevilla, i EADA<\/strong>, a Barcelona. \u00c9s autor de llibres de refer\u00e8ncia a l’\u00e0mbit de la gesti\u00f3 empresarial.<\/p>\n","protected":false},"excerpt":{"rendered":"

Jaume Llopis lidera una iniciativa adre\u00e7ada a la Comissi\u00f3 Econ\u00f2mica del Bar\u00e7a, per sol\u00b7licitar l’informe i les recomanacions de la comissi\u00f3, d’elaboraci\u00f3 obligada segons els estatuts del club, sobre l’operaci\u00f3 de finan\u00e7ament del nou Spotify Camp Nou i el projecte Espai Bar\u00e7a<\/p>\n","protected":false},"author":12,"featured_media":122406,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[176,225,233],"tags":[],"class_list":["post-132981","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-academics-a-la-societat","category-dret","category-economiques-i-empresarials","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\nDe la cr\u00edtica al control de la gesti\u00f3 del Bar\u00e7a - Reial Acad\u00e8mia Europea de Doctors<\/title>\n<meta name=\"description\" content=\"Jaume Llopis lidera una iniciativa adre\u00e7ada a la Comissi\u00f3 Econ\u00f2mica del Bar\u00e7a, sobre l'operaci\u00f3 de finan\u00e7ament del nou Spotify Camp Nou i el projecte Espai Bar\u00e7a\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/raed.academy\/ca\/de-la-critica-al-control-de-la-gestio-del-barca\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"De la cr\u00edtica al control de la gesti\u00f3 del Bar\u00e7a - 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